Chamber Lunch & Learn - Building Your Brand in a Digital WorldName: Chamber Lunch & Learn - Building Your Brand in a Digital WorldDate: September 20, 2017Time: 12:00 PM - 1:00 PM CDTRegistration: Sorry, registration deadline has passed. Contact firstname.lastname@example.org if you have questions.Event Description:
The digital landscape has changed - people are spending more and more time on devices. As a result, access to information has changed!
Consumers now consult multiple sources of information online before making a purchase decision. Over 80% of consumers rely on the internet just to find a local business. This begs the question ? how do you connect in a digital age?
Learn about ways to improve your web presence so that your organization is visible in locations where potential customers or employees are searching for you, or spending time online.
In this Lunch and Learn we?ll touch on the basic marketing tactics to build your brand, and then dive deeper into specific tools for marketing in a digital age.
This includes; Google map location, website design, Search Engine Optimization, online reviews, pay-per-click advertising, email campaigns, social media, and how to use free tools such as Google analytics to measure and track the effectiveness of these campaigns against your goals.
This session will be facilitated by Matt Penner of Print Studio One/Three-Six North Marketing.
*Register soon - Registration will be capped at 40 attendees.